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Q&A with R.O.Eye: Black Friday and the Power of Content

black friday marketing

Last month, we were asked to take part in a Q&A session with award-winning media agency R.O.EYE about Black Friday — the UK’s biggest and world’s most notorious online shopping day. You can get our take on the big day below and download a copy of our holiday ecommerce guide here.

R.O.EYE: How have you seen Black Friday evolve for content partners over time?

Skimlinks: I...

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Digiday: Three ways publishers are bringing sophistication to e-commerce

skimlinks affiliate marketing

Max Willens | October 26, 2015 | View Original Article

This article originally appeared in Digiday

On Monday, The New York Times announced it had purchased The Wirecutter and its sister site, The Sweethome, for just over $30 million. The deal gives the Gray Lady a new source of income and its first taste of affiliate marketing, a revenue stream publishers have been exp...

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The Drum: The rise of the commerce editor: Does 'comtent' hold the key to monetisation for publishers?

skimlinks affiliate marketing

Alicia Navarro | 17.10.16 | View Original Article

This post originally appeared in The Drum

For digital publishers, monetisation tends to fall on either end of the spectrum: On one side is through pure editorial content, written entirely free of commercial considerations, that relies mainly on the display advertising surrounding the content to drive revenue. On the othe...

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UK 2016 Shopping Holidays

With the Holiday Season now well and truly over, we’ve pulled together a helpful shopping calendar with all of the key retail dates for 2016. From the old standbys like Christmas, to 2016’s newest events to look out for, we’ve got everything covered to help you plan your commerce-related content (aka ‘comtent’) for the year ahead. Click through to view the infographic in fu...

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Maximize your ecommerce revenue with Skimlinks' Best Practice Guide

Download the PDF copy of our Best Practice Guide here. The lines between...

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5 Tips to start monetizing: Skimlinks' Pocket Guide to ‘comtent’

Start with comtent today with our Comtent Pocket Guide. Find the latest...

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MediaPost: Amazon Prime Day 2 - Coming To A Screen Near You

Ed Thomas | 12.07.16 | View Original Article This article originally...

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Digiday: The newest rainmaker at publishers - E-commerce editors

Lucia Moses | April 12, 2016 | View original article With online...

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Why you should install our Editor Toolbar

Our Editor Toolbar is a tool that we created to make monetization easy. It...

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5 ways to get more from Skimlinks this year

In the spirit of the New Year, last week we wrote a post about our referral...

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Join the Skimlinks Referral Program now!

We want 2017 to be your best year working with us, which is why you need to...

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3 Things You Need To Know About SEO & Affiliate Marketing

We’re often asked about SEO and whether working with Skimlinks will affect...

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Data Snack 4: A Christmas Carol Revisited

This year, Scrooge decided to skip the ghosts People who buy luxury goods...

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Data Snack 3: A Blue Cyber Monday

Steve and Sarah thought about buying their son a toy for the holidays, then...

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